How Amazon Became the Most Successful Store in the World
From a consumer standpoint, it’s easy to understand Amazon’s success. Amazon is the largest and most successful retailer in the western world because they built the best customer experience. Customers expect 3 core things when they buy products online:
- Large Selection: Consumers always want to find the product they are looking for and, of course, this product should be in stock
- Low Price: Consumers want to pay as little as possible for a product
- Fast Delivery: Consumers want to get their orders as quickly as possible
What set Amazon apart is the long-term strategy for success, even in the face of the relatively short term loss of profit. For perspective: It took Amazon 14 years (!) to make as much as they did last quarter. Because they wanted to be the biggest, they had to be the best, and to be the best, they had to become the biggest.
If you’d like to scale your business up on Amazon, or if you feel like sales have plateaued, we can help you get through. Consider taking your profitability to the next level and freeing up some of your time by giving us a call, we’d love to help! Please visit us at www.streiffmarketing.com to learn more.
The full article, “Amazon Success Story: How to Become the Most Successful Store in the World” can be found by CLICKING HERE
About Streiff Marketing
We are a full-service Amazon Marketing Agency specializing in both Amazon Vendor Central (1P) and Amazon Seller Central (3P) services. Our expert team understands the difference between vendor central vs seller central and builds your strategy to optimize your Amazon brand storefront to maximize sales throughout the Amazon Marketplace. Our Account Management service includes everything you need to use Amazon fulfillment to succeed on Vendor Central or Seller Central, including account setup, optimization, reviews, SEO, pricing, advertising and more.